Deliver better shopping experiences.
Shoppers do not discover products in aisles anymore. They discover them in feeds, from people they already trust. Theodyx connects retail brands with represented creators, clears the rights before content ships, and reports results your merchandising and finance teams can act on.
Representation and audience intelligence match every campaign to creators whose audiences actually shop the category. Casting on evidence, not follower counts.
Rights & Licensing clears creator content for product pages, email, paid social, and in-store screens before launch. One agreement, no surprises later.
Campaign management and payments run on authenticated agreements and transparent payouts. Marketing gets results; finance gets numbers that close.
“We are launching a limited spring collection in six weeks. Cast creators whose audiences buy in this category, brief them, clear usage for paid and email, and report performance against the launch window.”
“Our social storefront converts, but we cannot keep it fed. Stand up an always-on creator program that ships shoppable posts every week, with rights and payouts handled end to end.”
“Holiday planning starts in July. Build our Q4 creator slate now: casting, contracts, and content deadlines mapped to our promotional calendar.”
“The campaign content outperformed our studio shots. License the best of it for our product pages, CRM emails, and in-store screens, on terms we can show an auditor.”
A practice built on trust at the point of recommendation.
“Retail taught the world that trust is earned at the shelf. Today the shelf is a person. Our job is to make sure every recommendation a brand borrows is real, licensed, and worth the customer’s attention.”
Grant Eli Sikes, Chairman & CEO, Theodyx
Reading before the first conversation.
Whether you run one flagship launch a year or an always-on creator program, we scope the engagement to your calendar and your channels. Tell us what you are selling and who should be saying it.